HEY WHIPPLE

About: heywhipple

Full Name

Luke Sullivan

Website

http://Heywhipple.com

Details

After 30 years in the advertising business, author Luke Sullivan is now chair of the advertising department at the Savannah College of Art and Design. He’s also the author of the popular advertising book Hey Whipple, Squeeze This: A Guide to Creating Great Advertising, and the blog heywhipple.com. His new book comes to bookstores in September: Thirty Rooms To Hide In: Insanity, Addiction, and Rock ‘n’ Roll in the Shadow of the Mayo Clinic. Sullivan now lives in Savannah with his family and he reports that he enjoys the indoors and likes to spend a lot of his time there. THIRTY ROOMS TO HIDE IN: INSANITY, ADDICTION, AND ROCK 'N' ROLL IN THE SHADOW OF THE MAYO CLINIC. Available Oct 15th, 2012, in bookstores and at amazon: www.amazon.com/Thirty-Rooms-Hide-Insanity-Addiction/dp/08... BARNES&NOBLE: www.barnesandnoble.com/w/thirty-rooms-to-hide-in-luke-sul... Films, letters, and other stuff at the website at www.thirtyroomstohidein.com/

Posts by heywhipple:

• 29 Apr 2013 Ad School Ain’t Like School School. (Or “Problem Finding VS Problem Solving.”)

• 27 Mar 2013 “It’s not a principle until it costs you money.”

• 04 Mar 2013 Some really good sources to follow for cool ad/web content.

• 19 Feb 2013 Non-Advertising Essay: The Most Interesting Night I Had In All Of 2012.

• 12 Feb 2013 Actual client comments turned into posters. Plus my worst-client story.

• 04 Feb 2013 SuperBowl XLVII: How to blow $126 grand per second.

• 30 Jan 2013 Recent interview from some nice folks in Romania who were kind enough to translate it back into English.

• 18 Dec 2012 An e-mail I came THIS close to sending to a client just to let her know what her micro-managing felt like.

• 29 Nov 2012 My Brush with Fame (and an Experiment in Social/Sports Marketing)

• 04 Nov 2012 Scenes From A Marketing Intervention on Subway Sandwiches.

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