MEDIA COMMENTARY, MUSINGS, & GENERAL CRANKINESS
Posted in Advertising, Commentary, digital on Dec 20th, 2010
This short essay is ultimately a book review, but it starts off with a metaphor. One where I liken creating advertising on multiple platforms to those geeky 3-dimensional chess sets. Remember the ones you saw on early Star Treks, or maybe in the lounge of your freshman dorm? The classicist in me scorned how these [...]
Posted in Commentary, digital on Sep 2nd, 2010
You’ve probably heard that saying: “Never go grocery shopping when you’re hungry.” Well, it makes sense. You end up buyin’ all kinds of junk food that looks yummy, or buyin’ way more than you planned on. Which reminds me of that time I went to a liquor store sober. Dude. Big mistake. (“Awww, man, gotta [...]
Posted in Advertising, digital, Social Media on Apr 7th, 2010
I was born in the year 1954 when stamps were three cents. If you thought, “Wow, three cents??” you’re a digital immigrant like me. You’re a digital native if you thought, “What are stamps?” Unfortunately, there is a third group: digital rejectors — you’ve met them. The eye-rollers; the shoulder-shruggers; the print and TV addicts [...]
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