MEDIA COMMENTARY, MUSINGS, & GENERAL CRANKINESS
Posted in Advertising, Creativity, Education on Aug 28th, 2012
Anne Lamott is the author of one of my favorite books on writing – Bird By Bird. The title itself is one of the first lessons Anne gives us, in which she recalls having to write a long report about birds for school. She was daunted by the size of the project and finally in [...]
Posted in Advertising, Commentary, General Crankiness on Aug 13th, 2012
Over the course of my 33 years in advertising, I must’ve been handed a hundred “program ads” to write – you know, the kind of ad a company runs in an event program to express support for, say, the dizzying Everest of achievement of the local curling squad. As a junior writer on such assignments, [...]
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