Distilled from a recent interview on blog radio with the delightful Heidi Ehlers, founder of Camp Black Bag – “The Boot Camp for Your Career.” * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * [...]
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As expected, U.S. entries to Cannes were way down this year given the recent Zombie Apocalypse. Observers are surprised ad people continue to even exist given their worthlessness in a economy that now values productive trades like farmers, electricians, and mechanics. In fact, the few agencies still operating attribute their success almost entirely to being [...]
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Posted in Advertising, Commentary on Sep 1st, 2011
Advertising is an itinerant business. I tell students when you step out of school and into the river of commerce, let the current take you where it may. Yes, you can have your target cities, your preferred agencies, but the creative process and the creative life are unpredictable and full of unexpected left turns. I [...]
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Posted in Advertising, Commentary on Jun 20th, 2011
An excerpt from the 4th edition of “Hey Whipple, Squeeze This,” due out in February, 2012. • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • Remember how it felt the first time you held [...]
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It’s so weird having a book on the market. It’s like sending your baby’s pictures out there. (“Please, please, no one say my baby ugly, my baby not ugly, little baby he not ugly.”) Then along comes Jane Nation’s review. Jane Nation is a cool website/blog with the descriptor “The World According To Women.” Which [...]
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Posted in Advertising, Commentary on May 3rd, 2011
Change is rocking the advertising world and creatives with old-world skills like digital are out on the street. The smart money is on Whacky Arm-Flailing Inflatable Tube Men. Such was the theme last week, at Austin’s prestigious “South-By-South-WHACKY -ARM-FLAILING-INFLATABLE-TUBE-MEN Conference” where futurists crowded Sixth Street for a first look the next advancements in Inflatable Whacky [...]
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Posted in Advertising, Commentary on Apr 12th, 2011
SUBTITLE: “OH GOD! WHAT IF I DON’T GET INTO GOODBY??” Having been around the ad schools over the years, I’ve overheard conversations in the hallways and the computer labs. “Dude! You know Bill? Yeah, he got into Goodby and I didn’t even get an email back from them. God, I suck.” People, here’s the thing. [...]
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Posted in Commentary, digital on Mar 12th, 2011
On the first day of SXSW Interactive I heard a speech by Ray Kurzweil from Mind Grub. Mr. Kurzweil proposed that in the year 2049 the world’s computer network will become so stinking smart it’ll turn into a “Singularity.” Though the word’s borrowed from astronomy, here it refers to the day when the raw power [...]
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As expected, U.S. entries to Cannes were way down this year given the recent Zombie Apocalypse. Observers are surprised ad people continue to even exist given their worthlessness in a economy that now values productive trades like farmers, electricians, and mechanics. In fact, the few agencies still operating attribute their success almost entirely to being [...]
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Well, I went 50-50 on my predictions for what would show up in the Top 10 of USA Today’s Ad Meter. I guessed kinda right that a Bud Light spot would make it in. I guessed that another user-generated Doritos spot would make the top 10. That Weiden would a cool spot for Coke. That [...]
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